Recommended background reading:

Haidt, J., & Graham, J. (in press). When morality opposes justice: Conservatives have moral intuitions that liberals may not recognize. Social Justice Research.

Jost, J. (2006). The end of the end of ideology. American Psychologist. 61, 651-670.

Jost, J. T., Glaser, J., Kruglanski, A. W., & Sulloway, F. J. (2003). Political conservativism as motivated social cognition. Psychological Bulletin, 129, 339-375.

Lakoff, G., (2006). Thinking points: Communicating our American values and vision. (Chapters 4-6)

Lakoff, G. (in press) Neural metaphor: Where morality comes from. (Ch. 10 of The Political Mind)

Mullen, E., & Skitka, L. J. (2006). Exploring the psychological underpinnings of the moral mandate effect. Journal of Personality and Social Psychology, 90, 629-643.

Rosenberg, S. (2007) We Are Not The Same: Individual Differences in the Quality of Political Judgment

Rosenberg, S. (2007). Ways of Talking, Types of Democratic Deliberation and the Limits of Citizen Participation

Skitka, L., & Bauman, C. W. (2007). Moral conviction and political engagement